Nur Khairunnisa and Muhammad Hafiz turned early business struggles into a thriving media agency, NKMH Media. Faced with debt, uncertainty, and personal sacrifice, they pressed on with determination. With support from RichWorks Consulting Group (RCG), they introduced structure, strategy, and team development. Today, their company generates RM14 million annually—and continues growing with purpose.
“From surviving on one income and chasing sales door to door, we now lead a structured company with powerful positioning and a clear mission to help others grow.”
Before joining RichWorks Consulting Group (RCG), we were overwhelmed and alone. I left my job in the media industry, and Hafiz walked away from the police force. We had no capital—just a dream, and the determination to build a better life for our autistic daughter.
The first four months, we didn’t close a single sale. We got scammed out of RM50,000, and often didn’t have enough for rent, milk, or diapers. I doubted myself constantly—but we couldn’t afford to quit.
When we finally joined RCG’s Titanium program in 2019, everything changed. We weren’t just doing business anymore—we were building one.
With strategic mentoring from Datuk Wira Dr. Azizan Osman and the RichWorks team, we restructured departments, hired the right people, and managed cash flow more effectively.
We applied the S.I.A.P.A. formula, strengthened our leadership mindset, and stopped treating our hustle like a side gig—and started leading it like a company.
Today, we’re no longer running the business on our own. From two founders to a 27-person team, we now serve both SME and corporate clients across Malaysia.
In 2023, NKMH Media achieved RM14 million in sales—and we’re just getting started. We offer 360° advertising services: from traditional media (TV, radio, billboards) to influencer marketing and content strategy.
But we’re not just selling ads—we’re helping entrepreneurs grow through visibility, creativity, and strategy.
If you’re an entrepreneur feeling stuck, know this: you don’t have to walk the journey alone. With the right mentorship and business strategy consulting, you don’t just increase revenue—you become the leader your business needs.
RCG helped us move from survival to strategic growth, and that transformation changed everything.
Today, we don’t just run a company—we lead a mission-driven business that creates impact, inspires others, and builds something greater than ourselves.
Nur Khairunnisa Binti Rosli & Muhammad Hafiz Bin Che Yahaya
Co-Founders, NKMH Media Sdn. Bhd.
Service Provider Industry